Tag: Disney

Winners of Disney, NBCUniversal’s media reorgs

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This week in advertising: Media giants reorg, ad reviews pick up, and Disrupter Media’s departure from traditional media.

bob chapek disney ceo 2017

Bob Chapek announces a line-up of new attractions and experiences at D23 2017.

Disney/Image Group LA


Media reorgs

Disney and NBCUniversal made big leadership changes this week to adjust their business operations to the pandemic. A few thoughts about who the winners are of all this:

  • The content. With its theme park and cinema businesses tanking, Disney had to double down on its streaming business that includes Disney Plus, Hulu and ESPN Plus. That puts the intellectual property that fuels it and the executives behind it center stage.
  • Data and commerce. One of NBCU ad boss Linda Yaccarino’s new tasks
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Disney Reorganizes Business With Focus on Streaming

The Walt Disney Company has unveiled a new corporate structure that places a higher priority on streaming in light of the rapid success of Disney+.The company announced the reorganization of its media and entertainment businesses on Monday in a post that highlighted Disney’s desire to “further accelerate” its direct-to-consumer strategy. Under the new structure, Disney’s content creation groups will focus on “producing and delivering content for theatrical, linear and streaming, with the primary focus being the company’s streaming services.”“We are strategically positioning our Company to more effectively support our growth strategy and increase shareholder value,” Bob Chapek, Disney’s CEO, said in a statement. “Managing content creation distinct from distribution will allow us to be more effective and nimble in making the content consumers want most, delivered in the way they prefer to consume it.”

Disney’s distribution and commercialization activities will also be centralized into a single, global organization that

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With Disney+ in the spotlight, Disney revamps its business around streaming

Emboldened by the success of Disney+, Walt Disney Co. is reorganizing its massive entertainment and media operations to focus on creating content for its streaming services in a major effort to accelerate its direct-to-consumer strategy, the company said Monday.

Under the new corporate structure, Disney’s media and entertainment units will be organized into content businesses that produce its movies, TV shows and sports in addition to an equally important and newly created group to distribute that content through traditional channels as well as its streaming services, such as Disney+, Hulu and ESPN+.

The restructured Disney will have three distinct content arms: Studios, run by Walt Disney Studios co-chairs Alan Horn and Alan Bergman; General Entertainment, run by media networks chairman Peter Rice; and Sports, headed by ESPN chief James Pitaro. To lead the distribution group, Disney promoted Kareem Daniel, who previously ran the company’s consumer products business.

“Managing content creation

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Disney is set to overhaul its entertainment business with focus on streaming

If there was any question that Disney+ is the center of Disney’s media empire, the company took away all doubt on Monday.



a screen shot of a video game remote control: Disney Plus launch in India has been delayed.


© Ivan Marc/Shutterstock
Disney Plus launch in India has been delayed.

Disney announced a major reorganization of its media and entertainment business on Monday to “further accelerate” its streaming strategy.

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The company’s stock was up about 5% in after hours trading following the news.

“This is further proof that the direct to consumer model is not only well received, but more critical than ever to Disney’s future,” said Trip Miller, a Disney investor and managing partner at hedge fund Gullane Capital Partners. “These moves will not only result in higher quality content, and focused distribution, but allow the company to streamline corporate complexity and hopefully lower expenses.”

Miller also said that this move will allow Disney to further monetize in demand content and possibly “make up

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Disney Reorganizes Content and Distribution Units to Bolster Streaming Businesses

The Walt Disney Company announced a broad structural reorganization of its media and entertainment businesses Monday, in a move to ramp up and streamline its direct-to-consumer strategy. That involves the creation of the new Media and Entertainment Distribution group, which will oversee all content monetization and streaming operations. Kareem Daniel, most recently president of consumer products, games and publishing at Disney, will lead the unit.

The move comes just under a year after the launch of Disney Plus, which has since surpassed the 60 million subscriber mark.

Under the new structure, the studios will continue to develop and produce originals for Disney’s streaming services — which include Disney Plus, Hulu and ESPN Plus — and legacy platforms. Distribution and commercialization will now be centralized under the Media and Entertainment Distribution group.

“Given the incredible success of Disney+ and our plans to accelerate our direct-to-consumer business, we are strategically positioning our

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Disney reorganizes media, entertainment business around streaming

Disney shares were up nearly 5% in after-hours trading Monday after the entertainment giant announced it would be shifting its entertainment strategy to have streaming be its “primary focus.”

Why it matters: The company is facing investor pressure to invest more in streaming, its strongest-performing sector. Its other business lines, like movies, parks and cable, are being heavily impacted by the pandemic.

Details: The company will rearrange its structure to focus on developing and producing original content for its streaming services (Disney+, Hulu and ESPN+), as well as for its legacy TV networks.

  • The new Media and Entertainment Distribution group will be headed by Kareem Daniel, formerly president of Disney’s Consumer Products, Games and Publishing division.
  • The three groups that will produce content for linear, TV and film will be Studios, General Entertainment and Sports. Leaders of those groups, as well as Daniel, will report directly to Bob Chapek, CEO
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Disney announces a ‘strategic reorganization’ to focus on streaming

Today Disney unveiled a new corporate structure that divides its content business into three groups that are “responsible and accountable for producing and delivering content for theatrical, linear and streaming, with the primary focus being the Company’s streaming services.” According to the company, this move is a result of the success of Disney+, where its subscriber growth has well outpaced projections it gave to investors last year.

After assembling a warchest of content production with ESPN, ABC, Fox, Lucasfilm, Pixar, Marvel and of course its own Disney properties, the point of the new structure is figuring out the best way to distribute it all. New CEO Bob Chapek said in a statement that “Managing content creation distinct from distribution will allow us to be more effective and nimble in making the content consumers want most, delivered in the way they prefer to consume it. Our creative teams will concentrate on

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The Walt Disney Company Announces Strategic Reorganization of Its Media and Entertainment Businesses

New Structure Designed to Further Accelerate the Company’s Direct-to-Consumer Strategy, in light of the Rapid Success of Disney+

Company’s Creative Engines Will Focus on Producing Content for DTC as well as Legacy Platforms, while Newly Centralized Distribution Group Will Oversee Commercialization and Distribution of All Content Globally

Alan F. Horn and Alan Bergman, Peter Rice, and James Pitaro Will Lead the Company’s Three Content Creation Groups

Kareem Daniel Named Chairman, Media and Entertainment Distribution, Which Will Include the Company’s Streaming Services, Led by Rebecca Campbell

Disney Sets December 10 as Date for Virtual Investor Day

In light of the tremendous success achieved to date in the Company’s direct-to-consumer business and to further accelerate its DTC strategy, The Walt Disney Company (NYSE: DIS) today announced a strategic reorganization of its media and entertainment businesses. Under the new structure, Disney’s world-class creative engines will focus on developing and producing original content for

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Disney to lay off 28,000 employees as coronavirus slams theme park business

Prolonged closures at Disney’s California-based theme parks and limited attendance at its open parks has forced the company to lay off 28,000 employees across its parks, experiences and consumer products division, the company said.

In a memo sent to employees on Tuesday, Josh D’Amaro, head of parks at Disney, detailed several “difficult decisions” the company has had to make in the wake of the coronavirus pandemic, including ending its furlough of thousands of employees.

Shares of the company fell less than 2% after the closing bell on Tuesday.

Around 67% of the 28,000 laid off workers were part-time employees, according to a statement by D’Amaro on Tuesday. The company declined to break down the layoffs by individual park locations.

While Disney’s theme parks in Florida, Paris, Shanghai, Japan and Hong Kong have been able to reopen with limited capacity, both California Adventure and Disneyland have remained shuttered in Anaheim, California.

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Disney lays off 28,000 as coronavirus slams its theme-park business

The company did not reveal what percentage of its workforce that entailed, but it’s believed the U.S. theme parks employ about 200,000 people, which would make the layoffs a workforce reduction of 14 percent.

Disney parks in California remain closed while Florida parks, which reopened in July, have been underperforming.

The company had furloughed 100,000 employees worldwide, many in the theme-parks division, at the height of the lockdowns in the spring. Many were brought back when Walt Disney World reopened this summer.

Theme parks have taken the brunt of the toll as the virus has limited or scuttled public gatherings. In the most recent April-June quarter, Disney’s theme-park division had less than a billion dollars in revenue, after taking in nearly $7 billion in the same period in 2019. The division posted a loss of $2 billion over the period.

Business has not significantly picked up since. On an earnings

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