A Hotel Left a Card in the Bathroom Explaining How to Turn on the Shower. Why You Should Adopt this Customer Success Strategy
Sometimes the value you provide in the supporting elements of your customer experience will be what your customers remember and appreciate most.
Your customers’ success plays a major role in your ability to earn their loyalty. Whenever they have a good experience getting the results they desire using your products and services, they are much more likely to make repeat purchases and recommend you to their friends.
But far too many brands miss the opportunity to add elements to their customer journey that support their customers in being successful in achieving their goals. As a result, their customers are frustrated, their customer service and support costs increase, and there aren’t as many brand testimonials as there could be.
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