Keystone Names New Executive Director to Build New Carrier Business Development Strategies

The insurance industry keeps changing. The world keeps changing. Continued success requires innovative ideas, smart use of technology, and collaborative relationships. In that vein, Keystone Insurers Group (Keystone) names Lonnie Burks, CPCU, CIA, ARM, as our Executive Director of Strategic Network Development to identify and build new opportunities with our core carriers as we continue expansion across the nation.

Keystone, one of the top agency partnerships in the United States, is built on a community of some of the best independent insurance agencies. Lonnie will help us identify market opportunities and engage our core carriers to design strategies that optimize results.

Lonnie is not new to carrier relationships, most recently serving as the vice president of business insurance with Liberty Mutual (Liberty). In this role, he led the development of commercial and personal lines strategies with Liberty’s largest networks and ensured effective utilization. He helped establish best practices and negotiated special programs and incentives. Lonnie possesses a wealth of knowledge of carrier networks and how to build effective marketing strategies with insurance agencies. This knowledge is critical to uncover organic growth potential and generate new sales approaches.

“Lonnie brings Keystone and our partners a unique skill set and experience in working with other large agencies and networks in maximizing core relationships and organic growth initiatives,” noted Brian Brusoski, executive vice president. “We’re excited to tap into his knowledge of the United States marketplace as we look to expand our footprint.”

“The independent agent distribution channel continues to evolve, and partnership networks play a strategic role in advancing carrier success and enhancing customer experience,” Lonnie said. “Keystone delivers unique, enticing services to our partners and carriers, and I am thrilled to bring my background and experience to the team.”

About Keystone Insurers Group (Keystone) — Keystone started in 1983 when four independent insurance agencies teamed up to pool their experience and expertise. This small group believed that agencies could be stronger and more successful if they linked arms — a passion and spirit that continues. Growing to almost 300 independent agency partners in 16 states, Keystone provides its agents with a community of like-minded agencies, industry expertise and access to specialized products for their clients. Keystone is ranked number four on Insurance Journal’s 2020 list of Top 20 Property/Casualty Agency Partnerships. For more information, go to

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Beth Bedisky
(570) 473-2828
[email protected]

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