Category: online business

How consumers can avoid fraud amid big sales week for Amazon, Walmart

  • With e-commerce surging during the coronavirus pandemic, Prime Day and the 2020 holiday season may be the perfect hunting ground for online fraudsters.
  • Business Insider spoke with Amazon’s former Director of Corporate Development Aaron Barfoot, who now serves as the chief financial officer of online security firm Forter. 
  • “Good online hygiene means paying attention and being alert,” Barfoot said. 
  • Visit Business Insider’s homepage for more stories.

It’s a potential nightmare for anyone who’s ever shopped online: checking your bank account or credit card statement to find that a cybercriminal has stolen your identity and run up a huge bill.

During Amazon’s two-day Prime Day sales event and the upcoming 2020 holiday season, that’s a scenario that could become reality for more shoppers than ever before. Former Amazon Director of Corporate Development Aaron Barfoot — who now serves as chief financial officer for online fraud prevention firm Forter — said that

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SundaySky Launches Configurable Video for Direct-to-Consumer, Online and Grocery Retailers

NEW YORK–(BUSINESS WIRE)–Oct 14, 2020–

SundaySky, the leading platform for video-powered experiences, today announced a new configurable video offering that lets digital marketers use industry-specific templates to quickly and easily modify video elements, without extra days or costs of traditional video production. The company was also named a Strong Performer in The Forrester Wave™: Creative Advertising Technologies, Q4 2020, receiving the highest possible scores in the data inputs, data feeds, owned environments, and OTT/CTV and addressable TV criteria.

The Covid-19 pandemic accelerated the need for retailers and brands to move quickly towards a digital-first strategy, but also with a marked shift in their approach; companies must convey emotional intelligence and empathy to engage more deeply with their customers. SundaySky’s new configurable video capabilities lets direct-to-consumer brands, grocers, retailers and others quickly and easily switch scenes and modify video elements like color, font, text and images. For example, a large

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What You Should Know Before Starting A Telehealth Business

Partner, Director of Strategy & Insights at RUNNER Agency

The calls began to trickle in around May this year. What started as a few leads here and there has grown into a steady stream of physicians and entrepreneurs looking to start telehealth businesses across many different specialties.

I began to notice some common themes around patient acquisition in these conversations. In many cases, there was a false expectation that the current groundswell of patient and industry enthusiasm was enough. What we could observe, as marketing experts, was increased competition, investment and exploration in a rapidly growing industry. Without an unlimited budget, the way to win in this climate is to market smarter.

So here are six key strategies I’d recommend for someone starting a new telehealth business.

1. Understand Your New Competition

Telehealth does level the playing field. If you’re a medical practice, you’re no longer competing against just

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Exclusive: Huawei in talks to sell parts of its Honor smartphone business – sources

HONG KONG (Reuters) – Huawei Technologies Co Ltd is in talks with Digital China Group Co Ltd and other suitors to sell parts of its Honor smartphone unit in a deal that could fetch up to 25 billion yuan ($3.7 billion), people with knowledge of the matter said.

FILE PHOTO: Huawei’s new Honor 20 smartphone is seen at a product launch event in London, Britain, May 21, 2019. REUTERS/Peter Nicholls/File Photo

Embattled Huawei is resetting its priorities due to U.S. sanctions and will focus on its higher-end Huawei phones rather than the Honor brand which is aimed at young people and the budget conscious, they said.

The assets to be sold have yet to be finalised but could include Honor’s brand, research & development capabilities and related supply chain management business, two of the people said.

The deal may be an all-cash sale and could end up smaller, worth somewhere

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Household Composter Market | Adoption of Online Sales Platforms to Boost the Market Growth

LONDON–(BUSINESS WIRE)–Oct 13, 2020–

The household composter market size is poised to grow by USD 329.38 million during 2020-2024, progressing at a CAGR of almost 6% throughout the forecast period, according to the latest report by Technavio. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The report also provides the market impact and new opportunities created due to the COVID-19 pandemic. Download a Free Sample of REPORT with COVID-19 Crisis and Recovery Analysis.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201013006052/en/

Technavio has announced its latest market research report titled Global Household Composters Market 2020-2024 (Graphic: Business Wire)

The adoption of online sales platforms is greatly benefitting the sales growth for household composters. The vendors are increasingly using their websites and e-retailing platforms for listing their products and capitalizing on the popularity and improving product

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The Obsession That’s Helping E-Commerce Businesses Make More Money

How can you possibly know how your business is performing if you’re not tracking and measuring very specific metrics? Without them, it’s like navigating a desert without a compass. If you can’t measure it, you can’t manage it. And it’s in the online world, where consumer behavior data is so readily available, that metrics can really shine.



a woman sitting at a table


© svetikd | Getty Images


So how can you measure your e-commerce metrics?

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Most online retailers use Google Analytics as the first step to measuring and tracking their metrics:

Step 1: Determine your top metrics

Step 2: Set it up in Google Analytics

Step 3: Monitor your results on a regular basis

Related: How Google Analytics Help Small Business Owners to Make Better Business Decisions

But this data is limited in that it doesn’t explain why the user is behaving in a certain way, it just provides the quantitative data -—

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Amex’s Business Class LIVE has Free Sessions with Shaq, Venus Williams

Small business owners have to juggle a lot of hats, especially amid coronavirus. To help you navigate these challenging times, American Express is moving its Business Class LIVE: Summit for Success online.

The event takes place next Tuesday, October 20 and has over 35 virtual sessions hosted by a variety of speakers including Shaquille O’Neal and executives from Dell, Amazon, Google, Netflix and more. The events aim to support small business owners through networking, resources and tools. Plus it’s completely free to attend, regardless if you’re an Amex card member or not.

If you’re interested in attending the summit, you must register by October 18.

Here’s what to expect from the ninth-annual Business Class LIVE: Summit for Success, plus how a small business credit card can help you manage business expenses.

Amex Virtual Campus Auditorium at Business Class LIVE: Summit for Success.

American Express

Business Class LIVE: Summit for Success

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Comcast Offers Thousands of Grants, Equipment, Marketing and Technology Resources to Small Businesses Hardest Hit by COVID-19

Comcast RISE Initiative Provides Small Businesses with Free Marketing Insights and Opportunities to Apply for Media, Technology Upgrades and Grants Up To $10,000

Black-Owned Small Businesses, Those Impacted Most by the Pandemic, are the First Eligible Applicants for Comcast RISE Resources and Grants.

Comcast Corporation (NASDAQ: CMCSA) today launched Comcast RISE, an initiative created to help strengthen and empower small businesses hard hit by COVID-19. The Comcast RISE program will help thousands of small businesses over the next three years. The multi-faceted program offers grants, marketing and technology upgrades, including media campaigns and connectivity, computer and voice equipment, as well as free marketing insights to all applicants.

U.S. small businesses have been particularly hard hit by the pandemic. A recent study from the National Bureau of Economic Research found that the number of U.S. active business owners dropped from 15 million to 11.7 million from February to April. The study

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EWTS 2020 Online Introduces New Conference Platform

The seventh Enterprise Wearable Technology Summit (EWTS) is next week, October 20-23rd. Conference organizer BrainXchange is calling the online edition EWTS Everywhere. In a story about the conference last year, we noted the hand-picked nature of the 1,000+ attendees, who made up a who’s who of innovation executives from large industrial enterprises in verticals like aerospace, transformation, energy and manufacturing. “Having the right people is more important than the number of people at this tightly focused conference,” BrainXchange COO Andrew Fergunson said. Wearable augmentation, from wrist scanners, exoskeletons and head mounted displays were on display in Dallas last year allowing attendees innovative tools for connecting people to computers, and machines, and making this connection as seamless and invisible as possible. That, and the serendipitous connection of attendees seems impossible to replicate online. Some platforms we experienced, such as the The HTC Conference on the Engage education platform, or Educators in

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7 Ways the Future of Business in an Existing and Post-COVID-19 World Will Change

In a period of ninety days, the world and business of commerce have been shocked by its foundations. Executives from all industries are faced with uncertainties that could not have been anticipated at the start of 2020. Causing senior leaders to scrap plans, accelerate plans, or seek alternative plans to help them chart a new course in troubled waters.

This period has allowed for trends to begin to emerge. Trends that will impact decision-making and buying for at least the next five years. And, affect how businesses and people work as well as participate in commerce.

What can we expect in the future of business in a post COVID-19 world?

Working From Home Is Here To Stay

Many non-consumer facing organizations are finding that large-scale “work from home” can work. Discovering new scales of economies and little impact on productivity. In fact, organizations are finding increases in productivity. What remains

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