As a new business owner, you want to set yourself and your company up for success. But with so many different tasks to do and factors to weigh, you might not know what to prioritize. Focusing on the wrong areas can be a waste of your time and energy at best, and at worst, a detriment to your growing business.
To help you avoid that pitfall, we spoke to a group of experienced business owners about their entrepreneurial experiences and what they’ve learned along the way. Below, they share seven things new entrepreneurs tend to put too much weight on when they first start out — and what they should focus on instead.
1. Adding new services
According to Eric Mathews, founder and CEO of Start Co., entrepreneurship is the art of subtraction, not addition. However, many new entrepreneurs focus on adding new features, product lines, people and markets on