Sun Tzu’s ‘The Art of War’ and your business strategy

By Dennis Zink
 |  Sarasota Herald-Tribune

While cleaning out my garage, I stumbled upon a box that was labeled: “Books I no longer read.” Opening the box and dusting off the cobwebs, I saw “The Art of War” by Sun Tzu. For some reason, I had written my name and the date on the first page. Perhaps I had loaned this book to someone decades ago and wanted to make sure I got it back for my garage library time-capsule.

Twenty-eight years have passed since I cracked open this classic. This book was compiled over 2,000 years ago by a mysterious Chinese warrior-philosopher during the Warring States period of ancient China, around the fifth to the third century BC. It is still considered one of the most influential books on strategy ever written.

Many of the principles expressed in “The Art of War” apply today to business competition and conflict

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