Tag: Substantial

COVID -19 gave substantial boost to online shopping

  • The shutting down of large parts of the Danish economy in the spring caused Danes to turn eagerly to online shopping. While online sales are currently lower than during lockdown, the upward trend remains intact when corrected for the collapse in online travel and plane ticket sales.

  • Those sectors of the retail trade where bricks-and-mortar premises closed saw a particularly strong shift to online shopping, almost enough to compensate for the decline in store sales for the book and cosmetics trades.

  • Grocery shopping online has also become much more popular, with the jump to a higher level particularly noticeable among families with children.

  • The coronavirus crisis may have permanent consequences for retailers if the shift to online shopping becomes entrenched. However, while there are signs of this, they are much less pronounced than one might have expected only a few months ago.

Lockdown prompted a strong shift in consumption, which

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Media Central Delivers Substantial Revenue Growth from Enhanced Programmatic Advertising Efforts

Company surpasses 2019 annual programmatic revenue in five months by introducing new digital strategies and technologies to its flagship publications

  • Proprietary marketing technology automating the capture of behavioral data to improve user experience, increase traffic and enhance advertiser solutions drives increased programmatic revenue
  • Annual programmatic revenue grows by 191%1
  • From April 2020 to August 2020 the Company produced more programmatic advertising sales than the entire previous year2
  • Average monthly revenue from last five months is 372% higher than the previous five months3

TORONTO, ON / ACCESSWIRE / September 17, 2020 / Media Central Corporation Inc. (CSE:FLYY)(FSE:3AT) (“MediaCentral” or the “Company”) today announced impressive revenue growth from aggregated programmatic advertising across the Company’s flagship publications NOW Magazine (“NOW”) and the Georgia Straight (“Straight). Year-over-year the Company has seen its annual programmatic revenue rise by 191%1.

Since acquiring NOW in November 2019, and the Straight

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