Tag: stores

A Small Business Guide to Brick-and-Mortar Stores



a person standing in a room: Male business owner behind the counter in a clothing store


© Getty Images
Male business owner behind the counter in a clothing store

No one can overstate the impact that COVID-19 has had on retail businesses. With statewide lockdowns imposed in a bid to curb the spread of the virus, brick-and-mortar retailers have been some of the worst-hit businesses. All many could do was watch as customers flocked to businesses with an online storefront and home delivery services.

It’s often said that online retail stores have been the “winners” of the pandemic, but what does that mean for the future of brick-and-mortar retailers? And, as the pandemic continues, how do brick-and-mortar stores continue to survive and thrive given such uncertainty?

In this guide, we’ll go through what it means to be a brick-and-mortar store, their benefits in the modern age, and what the future holds for physical stores as the uncertainties that come with the COVID-19 pandemic persist.

Overview: What

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Pandemic Be Damned: Business Owners Are Still Opening Stores

Expanding a  brick-and-mortar business has always been tricky. If you build it, consumers might not come. But in a pandemic that has required countless consumer-facing companies–restaurants and bars, live entertainment venues, gyms, retailers–to shutter and retool, growth is actually kind of scary. 

“You’re not 100 percent sure [growing] is the right thing,” says Erik Allen Ford of Buck Mason, the Los Angeles-based menswear brand he co-founded with Sasha Koehn in 2013. Nevertheless, the company launched its 11th retail location in Austin, Texas in August. “You have to weigh the odds, and you have to figure out what the risk tolerance is.”

The risks right now are steep. In large part, consumers have taken their spending online, as the pandemic rages across the U.S. and amid new hotspots in several Midwestern states including North Dakota, Missouri, and Wisconsin. 

Businesses continue to reel as a result. As of the end of August,

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Big expansion: Sheetz to open 50 stores in central Ohio by 2025 – Business – The Columbus Dispatch

Pennsylvania convenience store and gas station company Sheetz is planning 50 stores in central Ohio by 2025. The company has broken ground on stores in Obetz and Delaware.

Sheetz is moving full steam ahead with its $250 million rollout in central Ohio.

The Altoona, Pennsylvania-based restaurant, convenience store and gas station company said Monday that it is planning about 50 stores in central Ohio by the end of 2025.

It has broken ground on stores in Obetz and Delaware, the first of more than a dozen in central Ohio that Sheetz is scheduled to open by the end of 2021.

Beginning in 2022, the company plans to open about a dozen stores a year through 2025.

Eventually, the retailer says it will have about 1,500 employees in central Ohio, or 30 per store. The typical store will be about 6,000 square feet.

“We’re not coming in lightly, that’s for sure,”

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