Tag: Cultural

Don’t Underestimate The Cultural Shift In A Digital Business Transformation

Chief Commercial Officer/SVP Global Sales at relayr overseeing the company’s sales, business development efforts.

In the last few months, I’ve heard dozens of chief experience officers highlight the need for business transformation and how it can come with a high upside. With that said, it’s important to remember it’s a journey and not a quick fix. A boost in revenue, better performance and optimized operations are advantages you could gain, but any success comes with fundamental changes to your organization’s structure and function.

Today, business transformations have digital capabilities as a cornerstone: internet of things, artificial intelligence, augmented and virtual reality, customer intimacy with digital — the list goes on. A transformation study conducted by Boston Consulting Group found that the number of companies reporting breakthrough or strong financial performance was five times greater (90% vs. 17%) among those that focused on culture compared to those that neglected culture.

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CAA Promotes Kevin Lin, Ruben Garcia to Co-Heads of Cultural Business Strategy

CAA has promoted theater agent Kevin Lin and multicultural business executive Ruben Garcia to co-heads of cultural business strategy.

Lin and Garcia will work with CAA president Richard Lovett and the CAA board to strengthen companywide strategies that maximize creative opportunities and business growth for the agency’s diverse clients.

“CAA is on a mission,” Lovett said in a statement on Monday. “We are relentless in our pursuit of opportunities for all — for colleagues, for clients, and for those in our Amplify network committed to accelerating positive, hopeful, energetic change. Kevin and Ruben are superstar leaders in these efforts.”

Lin will oversee the recently formed Cultural Innovation Task Force, comprised of agents and executives working collaboratively to build corporate-culture best practices that build on and fulfill Lovett’s commitments made at the CAA Amplify Town Hall in June. These actions include supporting Black-owned and operated companies, ensuring ongoing anti-racist education and

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CAA Promotes Kevin Lin, Ruben Garcia to Heads of Cultural Business

CAA has promoted theater agent Kevin Lin and multicultural business executive Ruben Garcia to co-heads of cultural business strategy.

Lin and Garcia will work with CAA president Richard Lovett and the CAA board to strengthen companywide strategies that maximize creative opportunities and business growth for the agency’s diverse clients.

“CAA is on a mission,” Lovett said in a statement on Monday. “We are relentless in our pursuit of opportunities for all — for colleagues, for clients, and for those in our Amplify network committed to accelerating positive, hopeful, energetic change. Kevin and Ruben are superstar leaders in these efforts.”

Lin will oversee the recently formed Cultural Innovation Task Force, comprised of agents and executives working collaboratively to build corporate-culture best practices that build on and fulfill Lovett’s commitments made at the CAA Amplify Town Hall in June. These actions include supporting Black-owned and operated companies, ensuring ongoing anti-racist education and

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