Tag: brand

The Entertainer Founder Donna Benton Reflects The Journey Of Launching A New Brand

“I understand the challenges of launching a new venture first-hand, and would encourage all budding entrepreneurs to remain resilient when starting out.”

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You’re reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

When starting a new venture and knowing you will have to invest heavily into a brand or company financially, emotionally and, perhaps most importantly, with all of your time, quite simply, it has to be right. For example, it took two years after exiting The Entertainer to focus on what I wanted to embark on next. Many entrepreneurs expect a lightbulb moment, and for some, this may be the case. However, it is important to note that this isn’t always the path and certainly not the only one. If

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Original Chick-fil-A Marketing Executive Launches Spark, a Digital Master Class on Brand and Culture

ATLANTA, Oct. 13, 2020 /PRNewswire/ — Through Spark, the first ever online course from Chick-fil-A Pioneer, David Salyers, business owners and brand managers have the opportunity to learn the secret sauce of Chick-fil-A’s famed customer loyalty and renowned culture, be empowered to identify their brand’s unique competitive advantage during economic downturn, and start their journey to transform their organization’s culture from the inside out.

David Salyers was one of the original two marketing executives at Chick-fil-A. He went on to spend 37 years in the Chick-fil-A Marketing Department, most recently as a Vice President, before his retirement. Having worked at Chick-fil-A his entire career, he saw the principles of servant leadership and creating remarkable customer experiences play out in the growth of more than 2,300 Chick-fil-A restaurants around the country. Today, this multi-billion dollar company is recognized as one of America’s most successful, powerful and beloved brands. 

During

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Brand Card – Business Card for the digital age

Mumbai, Maharashtra [India], October 13 (ANI/PNN): Ever since the rise of COVID-19 and lockdown, people and businesses have shifted online. Online meetings and networking took a rise in the graph of networking around the globe.

There was still a hesitance in sharing an individual connect or one-page profile with respective clients and new networks online all at one go. This gave shape to the whole new concept of Brand Card.

Brand Card was created with a vision that encompasses the digital age in every way possible. We decided to adapt a networking medium that was safe, contactless and at the same time efficient and environmentally friendly.

“Business cards for the digital age” quotes Arhaan Shaikh, Director of Brand Card. Who also adds that “This is the future of how people are going to share their business profiles online through WhatsApp, Zoom, LinkedIn, Mail, and many other such social networking sites.”

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Building a U.S. THC Brand, One State at a Time: Cannabis Weekly

(Bloomberg) — How many brands of soft drinks can you name off the top of your head?

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Nearly everyone can come up with Coke and Pepsi, but go further down the list and it quickly diverges, based on regional breakdowns and local loyalties. That’s what the nascent cannabis industry is dealing with, too. Cannabis firms that want to dominate the sector are facing a rule of numbers — there’s only room for a few big names in any category, and breaking into American households with name recognition is a monumental task.

In the CBD industry, products can at least sell across state lines, so becoming the “Oreo” or “Tylenol” of CBD is within reach for the most successful players. But for companies pitching products that contain THC, the psychoactive ingredient in marijuana, brand-building gets tricker. Because regulations vary by state, crucial brand-building elements like formatting and packaging can

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Master P has his own brand of cereal, ‘Hoody Hoos!’

Master P has been pushing the idea of Black ownership for years

Hip hop mogul Master P, real name Percy Miller, took over the Louisiana rap game, and now he has a new brand of cereal.

The No Limit rapper has unveiled Hoody Hoos!, part of a complete breakfast and Miller’s next business venture.

Read More: Master P’s Rap Snacks headed to 4,200 Walmart stores nationwide

With the same name as his 1999 song, “Hoody Hooo,” the cereal brand comes in three different flavors: Honey Drip, Tropical Fruit and Marshmallow, and Cinnamon Apple, according to Rolling Out.

Miller is known for having reclaimed the rights of his music from Universal Music Group, and has been pushing the idea of Black ownership for years.

This venture is another game changer as Miller seems to have started one of, if not the first Black-owned cereal brands on the market.

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Liz Friesen Grows Brand Success Through Her Social Media Consulting Services

Press release content from Accesswire. The AP news staff was not involved in its creation.

NEW YORK, NY / ACCESSWIRE / October 5, 2020 / Helping corporations and individuals grow their businesses by growing their knowledge, leverage, and brand awareness are what social media marketing expert Liz Friesen has been doing. “It’s so fun to see others achieve their dreams and know that I played a part in it,” says the rising brand mogul.

Growing up in a small rural community, Liz Friesen had big dreams of making a significant impact in the business industry. This aspiration was often met with a fair amount of “small town skepticism.” Still, she did not let these things affect her determination to chase after her dreams in the business world.

Liz Friesen successfully obtained a degree in business and marketing. Initially, she stuck to a job that guaranteed a

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Liz Friesen Grows Brand Success Through Her Social Media Consulting Services – Press Release

NEW YORK, NY / ACCESSWIRE / October 5, 2020 / Helping corporations and individuals grow their businesses by growing their knowledge, leverage, and brand awareness are what social media marketing expert Liz Friesen has been doing. “It’s so fun to see others achieve their dreams and know that I played a part in it,” says the rising brand mogul.

Growing up in a small rural community, Liz Friesen had big dreams of making a significant impact in the business industry. This aspiration was often met with a fair amount of “small town skepticism.” Still, she did not let these things affect her determination to chase after her dreams in the business world.

Liz Friesen successfully obtained a degree in business and marketing. Initially, she stuck to a job that guaranteed a dependable paycheck and little risk. But giving birth to her son, who faced health issues that caused insanely high

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How Many Lives Can a Fashion Brand Have?

Then there is the American fashion brand Bill Blass, which was purchased in 2008 by the entrepreneurial brothers Cin and Peter Kim, who made their money producing dress shirts and neckwear for the mass market. The Kims hired designer Chris Benz, formerly of J. Crew, to reposition the brand for Gen Xers, and, like the Dayans, focused on direct-to-consumer e-commerce. The new Bill Blass hit the market in 2015 to much fanfare, but it failed to lift off. Mr. Benz left the company, and today Bill Blass only sells shoes. There is currently nothing available on its website.

Rykiel has already been through this once. In February 2012, when the Rykiel family sold the company to the billionaire brothers Victor and William Fung of the Hong Kong manufacturing firm Li & Fung, there was lots of talk of potential, with grand plans to “ensure the longevity of the brand,” as

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Media Central Continues to Expand Affiliate Marketing Partnerships Signing with Vessi, Canada’s Leading Waterproof Footwear Brand

MediaCentral to further monetize online media channels by tapping into the fashion market with latest affiliate marketing partnership

  • Vessi partnership adds to MediaCentral’s growing successful affiliate marketing program
  • Global footwear market is estimated at $365.5 billion with the athleisure chic category continuing to grow1
  • Affiliate marketing continues to expand with the industry estimated at $12 billion dollars globally in 20172

TORONTO, ON / ACCESSWIRE / October 1, 2020 / Media Central Corporation Inc. ( CSE:FLYY )( FSE:3AT ) (“MediaCentral” or the “Company”) today announced that they have entered into an affiliate partnership with the well-known waterproof Canadian footwear company, Vessi. The partnership will be featured on the digital platforms of MediaCentral’s leading NOW Magazine (“NOW”), and the Georgia Straight (“Straight). Similar to the previously announced partnership with online gaming site, Spreads, editors from each outlet will produce engaging sponsored content that will drive potential consumers to Vessi’s website via

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InSites Consulting drops Join the Dots brand name | News

UK – Consumer insight agency Join the Dots has rebranded to Insites Consulting UK, following its acquisition in 2019.

Founded in 1998, Join the Dots has staff in Manchester, New York and Singapore.

InSites Consulting bought the agency in July last year in a deal that created a combined company of 450 staff globally and a geographical presence in five continents.

The company has operated under the name Join the Dots | InSites Consulting since the acquisition.

Andy Cumming, managing director at InSites Consulting UK, said: “Our rebrand to InSites Consulting is an exciting step for our people and great news for our clients. We will continue to offer local, personalised servicing, whilst benefiting from global reach and scale.

“Our goal for InSites Consulting UK is to bring people and platforms together. We can now do this more efficiently thanks to our global consumer networks.”  

Quentin Ashby, formerly chief executive

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