‘Don’t expect to become the next Uniqlo’ without China-focused expansion strategies, Bossini says



a group of people walking in front of a store: Bossini is now owned by joint venture between Bosco Law and China’s former gymnast star Li Ning. Photo: Shutterstock


Bossini is now owned by joint venture between Bosco Law and China’s former gymnast star Li Ning. Photo: Shutterstock

Hong Kong clothing entrepreneurs, who created household brands like Bossini, G2000 and Giordano in the 1980s, may have limited room to further grow their business at home – unless they look for partnerships in mainland China as a springboard to international market.

That is the view of Bosco Law Ching-kit, who teamed up with Chinese gymnastic icon Li Ning to take control of Hong Kong-listed Bossini International Holdings earlier this year in an effort to revive the family-owned business after losses deepened due to a slump in tourist arrivals and a recession.

“When you think about expanding into the international market, you have to think about China. It is the biggest market in the world, and the one that will grow the most in the future,” he said in an interview.

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